You agree to the privacy policy below, and the Privacy Policy for Substack, the technology provider.
Last Updated: 1 August, 202
We respect your privacy. This Privacy Policy explains how The Other Side of Obvious (“we,” “us,” or “our”) collects, uses, and protects your information.
1. Information We Collect
When you subscribe or interact with our Service, we may collect:
Email address (required for newsletter delivery).
Name or username (if you choose to share it).
Payment information (for paid subscriptions, managed securely by Substack or our payment processor — we do not store this ourselves).
Analytics data (basic engagement metrics such as opens, clicks, or shares, provided by Substack).
2. Legal Basis for Processing (GDPR)
If you are located in the European Economic Area (EEA), we process your personal data under the following lawful bases:
Consent (when you subscribe to our newsletter).
Contract (to deliver content you signed up for).
Legitimate Interests (to analyze engagement and improve our content, provided your rights are not overridden).
Legal Obligations (when required to comply with applicable law).
3. How We Use Information
We use your information to:
Deliver newsletters and updates.
Process subscriptions and payments.
Improve our content and user experience.
Respond to questions or support requests.
We do not sell, rent, or trade your personal information to third parties.
4. Third-Party Services
We rely on Substack and other service providers for hosting, email delivery, and payments. These providers may process your data in accordance with their own privacy policies. By using our Service, you also agree to their terms.
5. Cookies & Analytics
Substack and its partners may use cookies or similar technologies to measure engagement. We do not run independent advertising or tracking.
6. Data Security
We take reasonable measures to protect your information. However, no online service can guarantee complete security. Use our Service at your own risk.
7. Your Rights (GDPR & Beyond)
If you are in the EEA, UK, or Switzerland, you have the right to:
Access the personal data we hold about you.
Request corrections to inaccurate or incomplete data.
Request deletion (“right to be forgotten”).
Restrict or object to processing of your data.
Request a copy of your data in a portable format.
Withdraw consent at any time (without affecting the lawfulness of prior processing).
To exercise your rights, contact us at info@osoobvious.com. We may need to verify your identity before fulfilling requests.
8. Data Transfers Outside Europe
Your data may be transferred outside the EEA (for example, to the United States, where Substack is based). Where such transfers occur, we rely on safeguards such as Standard Contractual Clauses or equivalent protections.
9. Data Retention
We keep your personal data only as long as necessary to provide the Service or comply with legal obligations. You may unsubscribe at any time, and your data will be removed from our active mailing lists.
10. Children’s Privacy
Our Service is not intended for individuals under 16. We do not knowingly collect personal information from children.
11. Changes to Policy
We may update this Privacy Policy from time to time. Significant changes will be communicated via the newsletter or our website.
12. Contact Us
If you have questions about this Privacy Policy or wish to exercise your rights, contact us at:
📧 info@osoobvious.com
If you are located in the EEA, you also have the right to lodge a complaint with your local Data Protection Authority.